| |
| |
|
Coaching Information |
|
|
|
LifeHealthInsurance.ca The Great Marketing Reframe
From grimaces to stomach knots, talking about marketing seems to take on the sound of Charlie Brown's teacher, with so many syllables of "wah WAaah, wah WAah, wah." What does this mean? For starters, I find it terrifying ironic that, when it boils down to it, truly - marketing and coaching are actually ONE. Yes that's right. I may be in the minority, but it's served me very well to see marketing and coaching with an equals sign between them. As in they are equivalent. At heart, coaching is nothing but an advanced level of communicating, or some might prefer the word relating. Great coaching expands your awareness, lights a fire under you, makes you go 'Eureka!' In the same way, great marketing is really only communication. It causes action. Coaching AND marketing both, when they're doing their 'thing'? bridge gaps of understanding. They solve problems. But of course when great marketing is being done on behalf of things, people or concepts that we don't like or agree with (politicians, warfare, annoying television, anything being marketed at the dinner hour) THEN of course, we begin to hate marketers and marketing. I really think the way to get over this angst around marketing is to let ourselves be convinced or not convinced, whatever way the message is being delivered, AND whether we are convinced or not, reserve the right to NOT buy. A lot of the reason why people (coaches too) feel the need to be rude to a telemarketer is because they're afraid of being sold, and spending money they don't have. So try it, whenever you think about doing something dreaded like 'marketing' of any kind, think of it as coaching instead, and retap into that deep well of conviction and passion that you are here to coach. Andrea J. Lee coaches entrepreneurs and online business owners. As Thomas J. Leonard's General Manager, she helped build and manage the largest network and trainer of personal and business coaches in the world. Now the CEO of Andrea J. Lee Group of Companies, she writes, speaks and consults on Marketing, Internet and Business systems. This is an excerpt from the her NEW BOOK - Multiple Streams of Coaching Income, http://www.multiplestreamsofcoachingincome.com
MORE RESOURCES:
Google News |
|
|
|
RELATED ARTICLES
Developing Will Power and Self Discipline Most people admire and respect strong individuals, who have won great success by manifesting will power and self discipline. They admire people, who with sheer will power, self discipline and ambition, have improved their life, learned new skills, overcame difficulties and hardships, reduced their weight, rose high in their chosen field or advanced on the spiritual path. Is Your Attitude Destroying Your Health? A positive attitude may bring good health and success. If you have ever read any book about success you will discover how an optimistic attitude will keep you healthier and tremendously increase your chances of success. The Secret of Self-Esteem Have you ever thought about what really creates self-esteem? Having a deep sense of inner worth is important to all of us, but many people have some false beliefs about what creates confidence in our own merit as individuals.Some of the common false beliefs regarding what creates self-esteem are:I will feel good about my self when I'm making $______(fill in the amount) a year. W Edwards Deming Immediately post second world war W Edwards Deming went to Japan to create order from the crisis that was the Japanese economy.In Japan he found fertile ground for a set of ideas that had been around since the twenties. Worth Waiting For Direct Answers - Column for the week of July 22, 2002I am a 31-year-old virgin male. At times I feel sexually frustrated because I've never been intimate with a woman. Getting What You Need: Ask For Help! "Fortune befriends the bold." - John DrydenI regularly work with clients on making major life changes in line with a new definition of personal success. Success Coaching - What Bill Gates and You Should Have In Common He was just a teenager, but he was already displaying the powerful habits that would one day make him a billionaire.I had to dart down to Atlanta on Monday for a business meeting with a partner of mine and grabbed a new book to read on the plane. I Give Free Consultations... So, Why Dont They Hire Me? I show my clients a way to answer the question, "So, What Do You Do?" quickly and effectively. What I sometimes hear afterwards is,"Anna that works great, people now 'get' what I do and say, 'Yeah, I could sure do with help like that' but they're still not hiring me. What Do You Have To Give? "Happiness is not a matter of good fortune or worldly possessions. It's a mental attitude. If I Only Had a Heart I know you probably have heard of the movie, "The Wizard of Oz" right? Well, for those of you, who have somehow managed to miss this movie, let me give you a brief description of it.A young lady named Dorothy is upset with her home life and decides to run away. The Rewards and Risks Of Personal Freedom We all need to decide whether to "play it safe" in life and worry about the downside, or instead take a chance, by being who we really are and living the life our heart desires. Which choice are you making?One of the first things I noticed about my newly purchased parrot, was that he couldn't fly. What Is A Personal Trainer Imagine stepping into the gym for the first time in your life. There are so many machines and gadgets. Think Twice Before Youre Nice A few months back I had a disturbing dream. In my dream a woman with stringy blonde hair rang my bell. Listen To Me Lad Says Jack Once upon a time, a very long time ago, when I was first starting out as an apprentice engineer, I was told to sit next to Jack.Jack was the longest serving Draughtsman in the organisation and he was one of the most lazy people I have ever met. A Fresh Look at the Choices We Make We are frequently held back from making future plans or reaching goals based on the perceived wrongness of choices we've made in the past. I want to give you something to think about. Managing Your Perfectionism What Is Perfectionism?This is the first of two newsletters that address perfectionism. In this issue, we will explore what perfectionism is and why it is destructive. Your Responsibility The other day I decided to skip cooking dinner and ordered fast food, and I ended up finding an insect on it. My husband and I were shocked, grossed out, disappointed, and I do not know what else. Think, Pause & Talk There are two kinds of peoples we generally face in every walk of life1] who talks negative and excessive and2] who talks whenever required or talks right and right time.But in reality we get attracted towards person who talks negative and excessive, it gives us fun and tax-free entertainment and we get fascinated and influenced by such activities. New Definition of Retirement A new definition of retirement is evolving. It's one that's focused on continual exploration, learning and growth. Personal Life Coaching And How It Can Help You Coaching is an effective process used to support individuals in creating something new for themselves. I work side by side with my clients' coaching them by providing perspective and support for self-knowledge as they accomplish their business and personal goals.
|
| home | site map |
| © 2006 |
